Everyone thinks they can write good copy. After all, we can all speak English and our spelling isn’t that bad so, yeah, writing copy should be a doddle. Right?
Well, sadly, no. There’s a huge difference between being able to put one word in front of another and being able to write compelling, engaging, interesting copy that really sells a product. Copywriting that knocks your socks off!
I have many years of copywriting experience working with companies large and small including: